Miami, FL (March 19, 2012) – For Diaz & Cooper Advertising, it’s all about results.

Todd Cooper, Co-Founder and VP/Creative Director of Diaz & Cooper, was looking for a way to boost productivity and increase job satisfaction for his employees. The solution he found was radical, but in his mind, necessary.

Cooper explains why the organization decided to implement ROWE and completely change the way work gets done at his advertising agency: “I wanted people to be able to control their own lives, and give them freedom to accomplish goals. By setting them free from boundaries, they can focus on the best ways to solve problems. We firmly believe that Clients don’t want to buy “hours”; they want results, ROWE allows us to maximize productivity and be more engaged in providing value.”

In an industry that seems bound by billable hours, Diaz & Cooper Advertising is blazing a new path that will truly put the Client first.

So, what is ROWE?

Results-Only Work Environment is the brainchild of Cali Ressler and Jody Thompson. ROWE is a management strategy where employees are evaluated on performance, not presence. In a ROWE, people focus on results and only results. Ressler and Thompson formed a consulting firm, CultureRx, to help employers like Diaz & Cooper transition to ROWE.

What does a ROWE organization look like?

Forget flex time. In a ROWE, employees get to do whatever they want, whenever they want, as long as the work gets done. It may sound crazy, but ROWE has a proven track record of success. In March of 2012, Diaz & Cooper received expert training to make the transition to ROWE.

Diaz & Cooper partnered with CultureRx to shift to a ROWE through an Implementation Workshop. Led by an experienced CultureRx facilitator, participants get the tools they need to incorporate ROWE into their workplace. They leave inspired, energized, and ready to satisfy their clients in new and creative ways. Following the training, CultureRx continues to provide ROWE support and coaching when needed.

“Today, organizations need to do more with less; this will require finding new ways to effectively expand capacity with current resources,” says Jody Thompson, co-creator of ROWE and co- founder of CultureRx, along with Cali Ressler. “Results-based work and control over your life is the way of the future.”

About Diaz & Cooper Advertising
Founded in 2001, Diaz & Cooper is a professional knowledge firm specializing in creating new opportunities within digital marketing, analytics and social media. Our motto is “Only what matters, matters”, and nothing matters more than the growth and success of our national and international clients. By providing innovative and strategic creative solutions, dedicated account management and an unwavering focus on ROI, Diaz & Cooper has earned a reputation for results and in 2011 was named one of South Florida’s Top 25 Advertising Agencies. For more information, visit www.diazcooper.com

About CultureRx
CultureRx is a professional consulting firm founded by Cali Ressler and Jody Thompson, creators of the Results-Only Work Environment (ROWE). ROWE is a management strategy focused solely on results, increasing organizational efficiency and output while creating a climate in which employees can manage all of life’s demands. CultureRx is the official provider of the ROWE implementation process in public and private sector organizations – in both for-profit and non-profit settings. For more information about ROWE and CultureRx, please visit www.gorowe.com.

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Lakeville, MN (September 6, 2011) — CultureRx, the consulting company formed by Cali Ressler and Jody Thompson to train organizations in the Results-Only Work Environment (ROWE) approach, is pleased to announce its partnership with Learner’s Edge.  Created by Ressler and Thompson while at Best Buy, ROWE is a management strategy where employees focus on results and only results – increasing an organization’s efficiency and output while creating a climate in which employees can manage life’s many demands.

An organization that provides continuing education to teachers and education professionals around the world, Learner’s Edge will implement ROWE through a Fastrack Workshop in September 2011.  A Fastrack Workshop is led by an experienced CultureRx trainer who explains ROWE and gives participants the tools they need to increase productivity, efficiency, and customer satisfaction. It is very fast paced, high energy, and participative; employees leave inspired, engaged and ready to incorporate ROWE in their workplace. Following the workshop, CultureRx continues to provide support and coaching when needed.

“While we are proud of the work environment we have established, we know that we need to continually innovate to meet the needs of today’s workforce,” said Joe Cotter, President of Learner’s Edge. “After learning about ROWE it became clear to us that this is the type of environment that Learner’s Edge aspires to achieve for the mutual success of our company and our team.”

When implemented, a ROWE greatly improves both an organization’s productivity and employee satisfaction levels and many industry insiders herald ROWE as a great ‘win-win’ for both companies and employees alike.  But ROWE also has other benefits, including contributing to increased on-the-job efficiencies, decreased business costs (i.e., office space, electricity, etc) and even healthier employee lifestyles.

“ROWE is the future of work and we are always thrilled when another organization goes through our training process,” said Jody Thompson, co-creator of ROWE and co-principal of CultureRx, along with Cali Ressler.  “With ROWE, Learner’s Edge will be able to define and achieve results like never before – while giving their employees the autonomy to approach work and life in the most productive, efficient ways possible.”

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About Learner’s Edge, Inc.

Since 2002, Learner’s Edge has devoted itself to helping teachers reach the highest level of success in their classrooms and their careers. In cooperation with its academic partners, Learner’s Edge offers current, relevant continuing education graduate courses, certificate, endorsement and Masters Programs for teachers and education professionals around the world. For more information, please visit www.LearnersEdgeInc.com.

About CultureRx

CultureRx is a Minneapolis-based consultancy founded by Cali Ressler and Jody Thompson, creators of the Results-Only Work Environment (ROWE).  ROWE is a management strategy focused solely on results, increasing organizational efficiency and output while creating a climate in which employees can manage all of life’s demands.  CultureRx is the premier provider of the ROWE training process in public and private sector organizations – in both for-profit and non-profit settings. For more information about ROWE and CultureRx, please visit www.gorowe.com .

Pocahontas, Iowa (August 24, 2011) — CultureRx, the consulting company formed by Cali Ressler and Jody Thompson to migrate  organizations to a Results-Only Work Environment (ROWE), is pleased to announce its partnership with Prairie Lakes Area Education Agency (PLAEA). Created by Ressler and Thompson while at Best Buy, ROWE is a management strategy where employees focus on results and only results – increasing an organization’s efficiency and output while creating a climate in which employees can manage life’s many demands.

PLAEA signed on with CultureRx to implement ROWE with its Triad Teams. The education agency will implement ROWE through a “Fastrack session” in August 2011. A Fastrack session is led by an experienced CultureRx facilitator who thoroughly explains ROWE and gives participants the tools they need to incorporate ROWE into their workplace. It is very fast paced, high energy, and participative; employees leave inspired, engaged and ready to try the new ideas in their workplace. Following the session, CultureRx continues to provide ROWE support and coaching when needed.

“We have been watching Cali and Jody’s successes for the past few years and are big advocates of a results-based work environment. We are excited to see what new levels of productivity and efficiency we can achieve, and are also happy to offer our employees the lifestyle they deserve. We believe competency-based education is the future for students and so we are going to emulate that mindset with our educators,” said Jeff Herzberg, Chief Administrator of PLAEA.

When implemented, a ROWE improves both an organization’s productivity and employee satisfaction levels and many industry insiders herald ROWE as a great ‘win-win’ for both companies and employees alike. But ROWE also has other benefits, including contributing to increased on-the-job efficiencies, decreased business costs (i.e., office space, electricity, etc.) and even healthier employee lifestyles.

“Time and time again, ROWE has proven to be a win-win for every organization that has the guts to implement it,” said Jody Thompson, co-creator of ROWE and co-principal of CultureRx, along with Cali Ressler. “While implementing ROWE isn’t an ‘easy’ fix, the results far outweigh the process, and companies who go ROWE never look back on their days of traditional, time-based work. Results-based work and control over your life is the way of the future. Let’s face it, the days of 40 hours behind a desk are o.v.e.r.”

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About PLAEA

Prairie Lakes-Area Education Agency (PLAEA) is an organization that assists over 33,000 students and supports 3,500 educators and 200 administrators in central Iowa.  Its mission is to ensure the success of all learners through collaborative partnerships, and does this through communication, teamwork, innovation, accountability, and a shared quest for continued, lifelong learning.  For more information about PLAEA and the 57 schools it comprises, please visit http://www.aea8.k12.ia.us/ .

About CultureRx

CultureRx is a Minneapolis-based consultancy founded by Cali Ressler and Jody Thompson, creators of the Results-Only Work Environment (ROWE). ROWE is a management strategy focused solely on results, increasing organizational efficiency and output while creating a climate in which employees can manage all of life’s demands. CultureRx is the premier provider of the ROWE implementation process in public and private sector organizations – in both for-profit and non-profit settings. For more information about ROWE and CultureRx, please visit www.gorowe.com .